Lex Comms is an independent PR consultancy based in Dubai.

Get in touch

Who are we?

We
Create.

Born out of a belief that all brands deserve to be seen, heard and remembered, Lex Comms prides itself on taking an approach that’s better. One that is insightful, as it is honest. And most of all, one that delivers. Every time.
We don't use jargon. We don't believe in quick fixes, and we don't just say ‘yes’.

We listen, we put in the time, we find solutions, we speak to the right audiences and no matter what, we get you results. For the long-term.

Let’s communicate better, together.
Get in touch

We believe in partnering with brands that truly resonate with us – ones which reflect our own passions and interests.

Our expertise spans eight key areas – all falling under one, cohesive, lifestyle umbrella:

Beauty

Founded by Alexia Lawrence-Jones, who has 20 years’ experience in the UK, Europe and GCC. Having lived in Dubai for over 9 years, she is an award-winning PR who has worked for a multitude of global and local brands both agency side and in house.

Lex Comms was founded to help brands communicate better, giving them the recognition they deserve. From driving brand awareness to reputation enhancement, we work closely with stakeholders to ensure they achieve their desired goals.

Understanding a brand’s target audience and what makes them ‘tick’ is at the heart of everything Lex Comms does. When matched with the right amount of creativity, brands not only get coverage, but audiences are also inspired to take action.

Account activity is overseen by Alexia – from planning and strategy, to content creation and conversations with media and influencers. This allows clients to feel safe in the knowledge their brand is handled with senior expertise every step of the way.

A tailored, insights-led deep-dive into your brand to help better understand your USPs, your audience and how best to communicate your offering.

From quick-win, press office ideas to big, stunt creatives, we come up with ideas that create cut-through and a lasting impression.

Ensuring your brand is effectively communicated is paramount to your success. Our excellent, black book of media contacts guarantees just that.

We live in a digital-first world and working with content creators essential for any comms strategy. We match content creators with brands, effortlessly.

We bolster earned coverage with paid-for, managing the process from A-Z. From negotiation to creation, every detail is executed with perfection.

From inception to introductions, management and delivery, we know just how to match brands for greater visibility and recognition.

Beyond traditional communication content such as press releases, we tailor copy for brand materials, websites and award entries and more.

From evaluating the crisis, to successfully navigating internal stakeholders and the media, we oversee every touchpoint with the ultimate sensitivity.

Get in touch

Brand Experience

Here’s what those that matter have to say

Alexia leads with insane creativity, rigorous attention to detail, and PR networks that open every door. She truly ‘gets’ resort, F&B, and spa operations, which means even the wildest ideas are executed seamlessly. What I value most is that she’s not afraid to have the hard conversations when something isn’t right – making her a true partner, not just a consultant. I’ve loved working with her so much, I’ve hired her twice.
Working with Lex Comms is always creative, rewarding and results-driven. Alexia’s experience and out-of-the-box thinking maximise impact, and it’s always a pleasure to work with her.
Alexia is a storyteller at heart, shaping narratives with ease and intent. She has a way of curating gatherings that feel effortless yet unforgettable, bringing together the right people and making every guest feel so welcome. I’m always excited when an invite arrives from Lex Comms.